Sask. artists Ellen Froese and Jeffery Straker will be participating in Canada House at AmericanaFest 2024. SaskMusic is partnering with colleagues CIMA, Alberta Music, Manitoba Music, Music Nova Scotia and MusicOntario to present a showcasing & business opportunity for Canadian companies and their artists at the event. The AMERICANAFEST conference and festival gathers thousands of artists, fans, and industry professionals from September 17-21 for five days of celebration through seminars, panels, networking opportunities, showcases and more.
Canada House: Friday, September 20 from 11:30AM-5:15PM at InDo (632 Fogg St). The event is open to both AmericanaFest conference delegates and the general public.
11:30AM: Desiree Dorion
12:10PM: Ellen Froese
12:50PM: Mariya Stokes
1:30PM: Chad Price
2:10PM: Jade Turner
2:50PM: Elyse Aeryn
3:30PM: Jeffery Straker
4:10PM: Angelique Francis
4:50PM: Noeline Hofmann
Canadian companies representing the showcasing artists will also participate in a business-to-business session in partnership with Sounds Australia, British Underground and AMERICANAFEST.
While SaskMusic staff are not attending this year’s event, SaskMusic is sponsoring the presentation costs of the Sask artists in Canada House and has been working to maximize their results in advance of the event.
How were the Canada House artists chosen?
A call for submissions for Canada House spots was run by CIMA, and juried by AmericanaFest, through which process the two Sask artists were selected.
Note: AmericanaFest also runs a separate official showcase submission process each year to curate their official showcase artists.
