Growing Arts Audiences Through Regenerative Tourism

When

  • March 26, 2026 - Showtime: 1:00pm

The session will begin with a brief overview of the regenerative tourism strategy developed by Destination Canada and the tools available to arts and culture organizations. It will then continue with a discussion with arts and culture leaders on how their organizations attract visitors while reinforcing local impact and community vitality.

Speakers will include:

Johanna Griggs, Executive Director of Tourism Development, Destination Canada

Melissa Novecosky, Associate Executive Director, Shaw Festival

Valerie Shantz, Executive Director, Winnipeg Folk Festival

Event Details:

When: Thursday, March 26, 2026, 3:00 - 4:00 pm EDT

Where: Zoom Webinar

Accessibility: This session will be presented with ASL interpretation and auto-generated French and English captions

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